02 · Update
Close the gap between the finding and the live URL.
Most SEO work dies between the audit and the deploy. Unpushed runs that stretch: scope the change, assign it, preview it, push it, verify it on the URL that earns the traffic.
Connect in one pass
What's unpushed today
The fix takes ten minutes. Getting it live takes a week.
- -A one-line change turns into a half-day project
- -Nobody owns the finding, so nobody ships it
- -Pages keep ranking on claims that expired last year
- -Publishing cadence dies the week after launch
- -Deploy anxiety turns small wins into backlog
What Unpushed changes
A finding becomes a scoped change with an owner, a preview, and a way back. Approve it, push it, verify it against the live URL. The loop closes on production, not in a ticket queue.
- +A one-line fix stays a one-line fix
- +Every change has an owner and a state
- +Stale claims get refreshed on the pages that still rank
- +Rollback is a button, not an incident
The loop
01
Scope it
The finding becomes a change with a defined edit, a target URL, and an owner. No ticket archaeology.
02
Preview it
See the change rendered before production sees it. Approve or send it back in one move.
03
Push and verify
Ship it, then check the live page and Search Console against the original claim. Roll back instantly if production disagrees.