Abstract atmospheric artwork for Painpoints.

PAINPOINTS

What's your painpoint?

Maintain, update, and migrate without the WordPress upkeep treadmill — create and design when you need a new Site. One portfolio loop: measure what matters, ship safely, keep what ranks.

Name the pain. We take it from there.

01 · The painpoints

Grounded in what operators actually complain about — and how Painpoints runs the loop differently.

01 · Maintain

You can't tell which site needs you — until something breaks.

One portfolio with Health and a next action per Site — measure what matters, then improve and redeploy on the same live Site. Leave the plugin update grind behind.

  • No single view of which Site needs attention
  • Dashboards everywhere — still no next action
  • Plugin / theme updates that break production
  • Broken links and CWV slip while you're in another tab
  • 404s and dead affiliate links killing commissions
Read more

02 · Update

Every “small change” turns into a mini-project — and shipping it scares you.

Opportunities become calendar work you approve, then Redeploy with preview and a recoverable last-known-good — refresh what ranks without restarting the build or gambling production.

  • One small fix → half a day lost
  • Fear of shipping because production might break
  • Stale pages still ranking on old claims
  • Publishing cadence dies after launch week
  • Briefs and drafts stuck behind tickets
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03 · Migrate

Moving a site feels riskier than launching one — rankings and traffic can vanish overnight.

Bring the existing Site onto the closed loop with inventory and link integrity in view, keep what already ranks, then measure and improve on the same identity — not a blind cutover.

  • Redirect maps that miss half the URLs
  • Broken internal links after the cutover
  • 404 spikes in Search Console for weeks
  • Staging looks fine — production breaks at cutover
  • Rankings dip while crawlers relearn the site
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04 · Create

Starting from zero — or a parked domain — still takes forever.

From idea or aged domain to a live, content-ready Site on the same loop you'll maintain later — brief, generate, deploy, without weeks of handoffs.

  • Blank or parked domain, still nothing live
  • Weeks of setup and handoffs before first ship
  • Thin pages that never rank
  • Equity window closes while the site stays empty
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05 · Design

AI builders make a pretty page in minutes — then you're stuck with a one-off that won't rank or maintain.

Chat-driven design as easy as Lovable or Bolt — on a Site built to load fast and rank, that you can re-skin and keep updating in the same loop instead of starting over.

  • Pretty one-offs that die after launch week
  • Every site looks like the same template
  • Changing the look means a full redesign project
  • Heavy themes that tank Core Web Vitals
Read more

02 · How it works

One-click connect. We compile the stack.

Link Cloudflare, GitHub, and GSC OAuth once — then Maintain, Update, Migrate, Create, and Design share the same foundation.

See how it works
  • Cloudflare
  • GitHub
  • Google Search Console

03 · Who it's for

Built for people who ship sites for traffic.

Same grind whether you run one Site or a portfolio — operators first.

Solo & small teams

Clear maintain/update/migrate drag without a full ops crew — create and design when you need a new Site.

Scaled operators

Portfolio Health and next actions across many Sites — repeatable improve and redeploy, not tab chaos.

Abstract artwork representing coordinated operators at different scales.

04 · Access

Request access.

Tell us your painpoint when you're ready — we're onboarding in waves.

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